Zola has partnered with Crate and Barrel, ABC Carpet & Home and Backcountry.
This means that many of the gifts that these stores sell are available to be added to Zola registries and purchased by guests on Zola.com. These partnerships let you conveniently have as many of your total wedding gifts as you want on your Zola registry, so guests can shop everything in one place (and you can track everything in one place).
You can still add items for any store to your Zola registry, but you do not need to follow this process for the gifts from Zola partner stores listed on Zola.com.