There’s always one year in everyone’s life when nearly every weekend is spent attending a wedding. For Zola co-founders Shan-Lyn Ma and Nobu Nakaguchi, that year was 2013. In addition to celebrating their friends and family, they both found themselves buried deep in outdated, inconvenient, and impersonal wedding registries. Shan felt uninspired, and Nobu was reminded of how cumbersome planning his wedding was a decade earlier.
With their extensive backgrounds in technology, product design, and merchandising, the two realized that they were well-positioned to reinvent the wedding planning and registry experience. They joined forces with their former colleague and Gilt Groupe founder Kevin Ryan to build Zola, a new wedding company for modern couples and their savvy guests.